Chloe Cheuk

Civic Leaders of America

Civic Leaders of America is a student-led activism organization that I led the branding and marketing for.

The branding utilizes colors from the US flag but replaces the white with yellow to represent working with each other to bring common well-being. The “L” in CLA, shows how the members in the organization are going to be a part of the next leaders of our generation that can bring this change into our nation.

Civic Leaders of America branding guidelines: safe logos, typography, icons and the full colour palette.

Marketing

“Be the Vote” competition social post in navy and gold.
Fall State registration deadline reminder post.
“Do you want to be more politically engaged?” membership post.
Upcoming events post covering Lonestar and Fall State.
Debate sign-ups announcement post.
“In case you missed it” newsletter post.
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